JENNIFER LOPEZ AND MARC ANTHONY ANNOUNCE FASHION DEAL WITH KOHL’S
Jennifer Lopez and hubby Marc Anthony were at The London Hotel in West Hollywood today (November 18) to announce plans to launch two exclusive lifestyle brands at Kohl’s Department Stores.
It is expected the brand will be more than just men’s and women’s clothing and will include home-wear, with Kohl’s hoping it could generate up to $3 billion in additional sales.
The Jennifer Lopez range will be added to a number of celebrity-endorsed products at the stores, including Simply Vera by Vera Wang, LC Lauren Conrad and Canadian pop star Avril Lavigne‘s range Abbey Dawn.
Discussing her previous work, 41-year-old J.Lo claims she only involves herself with projects if she can do something “superclose” to her.
“For me, whenever I get involved with something, I get really involved,” she says. “Every business that I do get involved with is something that is superclose to my heart.”
November 18, 2010 at 1:38 pm
[…] Faded Youth Blog Tags: Announce, Anthony, Deal, Fashion, Jennifer, KOHL’S, Lopez, Marc […]
November 18, 2010 at 2:23 pm
This woman just doesn’t quit. I don’t care what you think about her, she’s one of the smartest chicks in the game. Bitch is PAID!!!!!
November 18, 2010 at 3:20 pm
She looks as good as she did when she first came on the scene. She hasn’t even aged.
November 18, 2010 at 7:24 pm
except for the bad wig! LOL
November 19, 2010 at 1:54 pm
[…] LOPEZ and hubby the MARC ALMOND were at The London Hotel in West Hollywood yesterday where they announced a deal with two exclusive lifestyle brands at Kohl’s Department […]